This course is designed to help you manage your online presence within all social media platforms.
This course is designed to help you manage your online presence within all social media platforms.
32 hours / 3 days per week / 2 hours per day / 5 weeks
Please bring your own laptop to the training.
Intro to Social Media Marketing
Target Persona Creation & Content Types
Market Research & Page Setup
Organic Strategy - Content Calendar
Organic Strategy - Design Creation
Organic Strategy - Copywriting
TikTok & Reels Content Creation
Organic Strategy - Publishing Tools
Intro to Business Manager & Ads Funnel
Campaign Objective (Performance Goal) & Intro to Ads Manager
Audiences & Campaign Launch
Commerce Manager & Events Manager
Funnel Implementation
AI in Content Creation & Targeting
Ads Analytics
Recap
Minimum Criteria:
1. Course Attendance - 80%
2. Final Project / Exam - 20%
Aurora has been with Growzillas for over two years now. She started her Digital Marketing journey as a copywriter but quickly advanced in her career, now managing the company’s international clients. Alongside this advancement, she has also been involved with training in collaboration with multiple partners such as ICK, Jungle Kosovo, USAID, Manifesta, Dokufest, OSCE, Kosovo Youth Council, etc. Together with Growzillas, she has trained and certified hundreds of people in the Digital Marketing field.
Benjamin is CEO & Founder of Growzillas. He is a digital marketing expert with +7 years in Digital Marketing.
He worked and gained his experience in various local and international companies including H&M sub-brand Ivyrevel, as the most prominent brand, where he served as Digital Marketing Consultant. As of 2018, Benjamin started sharing his experience by lecturing on Digital Marketing in multiple prominent local institutions, having certified +250 people so far.
Innovation Centre Kosovo (ICK) is the leading integrator of youth, startups, and innovative businesses, aiding the economic growth, youth employability, visibility and prosperity of Kosova.
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